About Standard

Standard is a community of digital creators. From educational YouTube shows to music videos to podcasts, our shows are made by some of the smartest, most creative people online. Clever, funny, entertaining, and above all, engaging, reaching a worldwide audience in the tens of millions.

As such, we’re highly selective about who we work with.

We are a toolbox. We offer production resources, design guidance, mentorship, sponsorship, analytics, and the strength that comes with scale.

Our mission is to empower independent creators.